Doritos Locos Tacos…wait for it…Doritos.
You read that right. It all started shortly before March 2012 (or a while before that in some Research and Development room at Taco Bell Headquarters, or wait, Doritos Headquarters, or um, maybe both). The internet was abuzz with rumors that Taco Bell would be debuting a Taco with a Nacho Cheesier Doritos flavored shell. Foodies (the kind that dig on snacks and dollar cheeseburgers) started salivating. I, at most, was intrigued, but certainly not as excited as if Jack Daniels had created a Coca-Cola flavored whiskey. At any rate, sales apparently did well, with the fast food restaurants selling over 200 million (200,000,000 numerically) of the new tacos before the end of August. I guess those were some pretty decent numbers, because less than a month ago Taco Bell launched the cooler, hipper, hotter sister of the Nacho Cheesier chip, Cool Ranch. Certainly not an unpredictable move on their part. What happened next, however, none of us could have foreseen. Pepsi, further accelerating the downward spiral humanity is riding, has revealed that they will be launching a Doritos flavor that is, you guessed it, flavored like the Doritos Locos Taco from Taco Bell. If I’ve had your attention for this long, and you know me, you’re probably checking the publish date and saying, “Nice joke, Kainer.” You’d be dead wrong. Articles have been posted on the Consumerist as well as Huffington Post almost a full week ago. If this is an April Fools’ Joke, it’s untimely and too elaborate. If you still don’t believe me, here’s a link to the Huffington Post article. Enjoy.
http://www.huffingtonpost.com/2013/03/26/doritos-locos-doritos_n_2957967.html